TraceX Technologies, an agrifood and climate tech start-up, has launched an agentic AI tool to automate and simplify end-to-end compliance with EU’s Deforestation Regulation (EUDR) that comes into effect from December 2025. EU Deforestation Regulation (EUDR) mandates that any product exported to the EU should be legally sourced and deforestation-free.
Non-EU exporters and EU importers of commodities such as coffee, cocoa, palm oil, soy, wood and wood-based products, rubber and cattle products, have to submit traceability proofs, verified plot-level geolocation data, due diligence statement (DDS), and digital records for audits. Failing to do so can lead to shipment rejections, financial penalties of up to 4 per cent of annual turnover in the EU and reputational damage. Many exporters, particularly small and medium sized companies, are struggling with high compliance costs, challenges in providing traceability proof, and supply chain complexities.
